[{"id":174963884055,"handle":"0-3-months","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2021-01-29T14:20:53-08:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"0-3 Months","body_html":""},{"id":174991769623,"handle":"3-6-months","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2021-02-02T12:49:52-08:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"3-6 Months","body_html":""},{"id":261088280599,"handle":"apricot","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2021-05-31T14:30:12-07:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Apricot \u0026 Peach","body_html":""},{"id":262587842583,"handle":"black","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2021-11-15T10:53:02-08:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Black","body_html":""},{"id":262683656215,"handle":"black-friday-1","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2021-11-18T15:16:55-08:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Black Friday","body_html":""},{"id":174409449495,"handle":"black-friday","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2020-11-25T21:16:56-08:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Boxing Day","body_html":""},{"id":262587809815,"handle":"caramel","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2021-11-15T10:51:01-08:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Caramel and Cinnamon","body_html":""},{"id":261088313367,"handle":"charcoal","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2021-05-31T14:31:47-07:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Charcoal","body_html":""},{"id":262587613207,"handle":"dusty-pink","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2021-11-15T10:40:30-08:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Dusty Pink and Rose","body_html":""},{"id":262587711511,"handle":"emerald","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2021-11-15T10:46:16-08:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Emerald, Fern, and Camper","body_html":""},{"id":261539495959,"handle":"fall-2021","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2021-09-14T15:51:32-07:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Fall 2021","body_html":""},{"id":144476799010,"handle":"fw19-starry-nights","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2019-08-13T10:30:55-07:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"FW19 - Starry Nights - shipping September 15th!","body_html":""},{"id":83923140642,"handle":"organic-baby-gowns","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2019-02-14T15:19:16-08:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Gowns","body_html":"\u003ch5\u003e\n\u003cspan data-mce-fragment=\"1\"\u003eA natural for baby and the modern eco-minded parent. Our incredibly soft and cozy signature 100% organic kimono gowns make changing new babies simple. With elasticized bottom, and side snaps so you don't have to pull fabric over baby's head. Gowns are wonderful for skin to skin contact with newborns, great under sleep sacks, for quick snap-free changes, or to relax in all day in comfort and coziness. Available in a variety of basics \u0026amp; our always changing, limited edition exclusive Parade prints.\u003c\/span\u003e\u003cbr\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0045\/4757\/5842\/files\/AMAZON_KIMONOGOWN_bottom_new.jpg?v=1600230247\" alt=\"organic baby gown baby nightgown kimono gown baby sleeper newborn outfit sleepsac swaddle\" data-mce-fragment=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0045\/4757\/5842\/files\/AMAZON_KIMONOGOWN_bottom_new.jpg?v=1600230247\"\u003e\u003cbr\u003e\n\u003c\/h5\u003e"},{"id":155938422807,"handle":"hello-sunshine","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2020-04-14T20:35:41-07:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Hello Sunshine","body_html":""},{"id":83875430434,"handle":"new-in","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2019-02-13T16:17:44-08:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"New In!","body_html":""},{"id":154429456407,"handle":"gift-shop-newborn-12-months","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2019-11-28T17:41:47-08:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Newborn - 12 Months","body_html":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eShop clothing \u0026amp; toys perfect for little ones on your list aged Newborn to 12 Months old!\u003c\/span\u003e","image":{"created_at":"2020-11-24T16:27:12-08:00","alt":null,"width":1800,"height":1800,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0045\/4757\/5842\/collections\/GIFT_SHOP_NEWBORN.jpg?v=1611953747"}},{"id":261088346135,"handle":"ocean","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2021-05-31T14:33:10-07:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Ocean, Sky, and Navy","body_html":""},{"id":261088378903,"handle":"ochre","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2021-05-31T14:34:54-07:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Ochre \u0026 Mustard","body_html":""},{"id":261088411671,"handle":"olive","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2021-05-31T14:35:36-07:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Olive","body_html":""},{"id":155003027479,"handle":"wholesale-immediates-collection","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2020-02-04T23:21:00-08:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Parade Organics Wholesale Immediates","body_html":""},{"id":143563423778,"handle":"printed-kimono-gown-fix","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2019-08-01T22:28:03-07:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Printed Kimono Gown Fix","body_html":""},{"id":261088444439,"handle":"rust","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2021-05-31T14:37:25-07:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Rust \u0026 Cinnamon","body_html":""},{"id":139529420834,"handle":"organic-clothing","title":"Shop All","updated_at":"2022-08-12T17:10:23-07:00","body_html":"","published_at":"2019-06-17T16:39:17-07:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"type","relation":"equals","condition":"Dresses"},{"column":"type","relation":"equals","condition":"Gowns"},{"column":"type","relation":"equals","condition":"Onesies"},{"column":"type","relation":"equals","condition":"Jammies"},{"column":"type","relation":"equals","condition":"Pants"},{"column":"type","relation":"equals","condition":"Rompers"},{"column":"type","relation":"equals","condition":"Sleep Sack"},{"column":"type","relation":"equals","condition":"Tshirts"},{"column":"title","relation":"contains","condition":"everything organic baby blanket"},{"column":"title","relation":"contains","condition":"baby bear hat"},{"column":"title","relation":"contains","condition":"bandana bib"},{"column":"title","relation":"contains","condition":"bodysuit"}],"published_scope":"global"},{"id":83934478370,"handle":"shop-all","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2019-02-14T17:58:09-08:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Shop All Clothing","body_html":""},{"id":138413277218,"handle":"sleep","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2019-06-06T16:21:36-07:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Sleep","body_html":""},{"id":261784502295,"handle":"snuggle-soft","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2021-10-12T15:37:38-07:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Snuggle Soft","body_html":""},{"id":267436294167,"handle":"springfling","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2022-04-20T15:13:36-07:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Spring Fling!","body_html":""},{"id":133600968738,"handle":"summer-19","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2019-05-23T10:44:33-07:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Summer 21","body_html":""},{"id":154995654679,"handle":"tropical-love","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2020-02-04T00:45:06-08:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Tropical Love","body_html":""},{"id":83875266594,"handle":"wholesale","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2019-02-13T16:17:44-08:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Wholesale","body_html":"\u003cdiv style=\"text-align: center;\"\u003e\u003cspan\u003e\u003cstrong\u003eWelcome to our Retailer Page: shop wholesale online, anytime!\u003c\/strong\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\n\u003cspan\u003eDon't have a wholesale account yet? Email Anne at \u003c\/span\u003e\u003cspan\u003e\u003ca href=\"mailto:help@parade.ca\" target=\"_blank\" title=\"Parade Wholesale\" rel=\"noopener noreferrer\"\u003e\u003cstrong\u003ehelp@parade.ca\u003c\/strong\u003e\u003c\/a\u003e\u003c\/span\u003e\u003cspan\u003e to get one\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e1. \u003cem\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.paradebaby.com\/account\/login\"\u003e\u003cspan color=\"#000000\"\u003elogin\u003c\/span\u003e\u003c\/a\u003e\u003c\/strong\u003e \u003c\/em\u003ewith your wholesale account and add items to cart\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cspan\u003e2. *only products \u003cstrong\u003eON THIS PAGE\u003c\/strong\u003e qualify for a wholesale discount\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\n\u003cspan\u003e3. you must order 2 pcs\/design in a size to get the wholesale discount\u003cbr\u003e\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e4. retail prices are shown. Your wholesale discount will be applied during checkout\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan color=\"#93c47d\"\u003e5. choose '\u003cstrong\u003eINVOICE ME\u003c\/strong\u003e' and we will send you a payment link when shipping\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cspan color=\"#93c47d\"\u003e6. flat rate shipping: $19 under $500, $29. between $500-1000 \u0026amp; free shipping over $1000! Express shipping is not available for wholesale orders.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cspan\u003e\u003cstrong\u003e\u003cspan color=\"#93c47d\"\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/div\u003e"},{"id":262427770903,"handle":"winter-2021","updated_at":"2022-08-12T17:10:23-07:00","published_at":"2021-11-09T12:58:54-08:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Winter 2021","body_html":""}]
If you're not sure of exact fit, we always recommend ordering one size up - babies come in many shapes and sizes and age only acts as a guide! If you have any questions regarding specific measurements, please contact us and we'd be happy to help. It may be helpful to try the outfit on your little one and make sure there's room for shrinkage before washing. Please note we are not able to return washed garments for sizing reasons.
Print and sizing variations All Parade clothing is hand sewn and printed, and variations may occur slightly with sizing or prints for this reason. We think variations in print are part of the charm, and we hope you agree! Please allow for up to 5% variation in sizing due to the nature of cutting and sewing clothing by hand.
Are there any specific washing instructions I should follow for organic cotton? We recommend you wash cold and tumble dry low for best results and the least shrinkage. Conventional cotton apparel is generally treated with chemicals during finishing to reduce the shrinking effects of heat. Organic cotton is not chemically treated, so will shrink slightly more than processed cotton. We allow for this in our designs, so our garments may look larger than non-organic ones before you wash them. Shrinkage is worse for the lengths of the garments and is less noticeable in width.
Will the dyes fade? Eco-friendly dyes are just as long lasting as the harmful dyes used on conventional products. However, they will fade if powerful detergents or bleaching agents are used.
Because there are no chemical color fixatives used in our clothing, please do not mix dark colors with light ones for the first few washes. For the first wash, if you add ¼ cup of vinegar to the final rinse, this will help to set the color and resist fading or bleeding. Tip! - when washing prints, you can turn them inside out during the first few washes to help lock in the color.
Is Organic Cotton durable?
Organic cotton is much stronger because it is not exposed to the weakening, harsh chemicals that commercially grown cotton is, therefore organic cotton will last many years, and can be handed down to many babies to come.
That being said, organic cotton is a natural fibre and still prone to break down from external forces. Knees and elbows are not reinforced, and will wear when in repeated contact with rough surfaces - for example, during the crawling stage. Interlock cotton may wear in the knees if baby is crawling on hard surfaces. During this time it is recommended to use kneepads or legwarmers or something similar over the knees to protect your cotton garments.